THE LAYA CENTER: FIND YOUR CENTER

Embodying human nature through Afridevic Wellness

Services

Campaign Strategy, Art Direction, Video, Out of Home, Social Media Marketing

Credits

Art Direction and Copywriting: Ry Sonderegger
Designers: Ellen Titman
Photography: Shym Possible
Studio: Design Ranch

Challenge

Approach

For The Laya Center's launch, they came to us seeking a brand campaign that would inspire an all-natural experience and welcome clients to afridevic wellness practices.

To invite people in their doors we created a campaign that took the idea of "Finding Your Center" and embodied the message through a connection to human nature.